ita eng

La gestione del dato. Oltre la carta

www.centrogamma.com

Centro Gamma Termosanitaria Spa manages a commercial catalog with over 100 thousand references from 120 different suppliers and heterogeneous articles with specific characteristics for each brand.


The need was to be able to manage, in a single point, all information relating to the products, to be able to generate company catalogs, update the website, manage B2B and B2C ecommerce and native Apps, all on a single integrated platform.


E-commerce


PIM & Publishing

Solution

Solution

The management of the data in a single point

  • Categora: Data management from a single point, so as to be able to control, from a single system, the entire product database, generate the general catalog and the Centrogamma catalog, together with the Product Catalog and the Gielle catalog
  • Centrogamma.com online portal with all the products in the catalog
  • Portal functions for B2B users (professionals, resellers and agents): creation of quotes, digital contact with the company, printing of price lists for their customers with customization of prices and document wording
  • Portal functions for B2C users: online purchase of all 100 thousand products with web promotional price and home delivery or collection at the point of sale
  • Online portal for the Gielle brand: Gielleleader.com with all the products of the Gielle brand and automatic pagination system
  • Synchronization with corporate ERP: to keep prices and promotions up to date at the time of printing
  • Newsletter management system: to prepare and send marketing campaigns and communications to all its customers

 

 

Benefits

Benefits

Resource Optimization. Simplified data management

  • Time savings: in the preparation and publication of the editorial catalog (before 4 people made a catalog, now only one person is able to make 2 catalogs and keep 2 portals updated)
  • Best service: for professional customers, with personalized online price lists;
  • Facilitated work: tools that facilitate the activity for professionals in the sector
  • Visibility: greater company visibility on the Italian market with publication of content on the web
  • New markets: opening up to new foreign markets, thanks to visibility on the web and better access to product information
  • Consumer market: opening to the consumer market directly from the web

IN DETAILS

Centro Gamma

Portal of the B2B Centro Gamma

Portal of the B2B Centro Gamma

B2B Ecommerce

The centrogamma.com online portal contains all the products distributed by the company with specific functions for Business users (mainly resellers and agents):

  • Generating quotes for their customers with costs related to the installation and customization of the module
  • Sending orders with discount tables reserved for their customers
  • Order management and restocking related to its customers

Technical skills

  • Problem solving consultancy
  • Web development in Linux environment with open source technology
  • Periodic synchronization with remote server
  • Integration with PayPal and bank gateways
Gielle Website

Gielle Website

The showcase of Gielle products

The thematic portal www.gielleleader.com, showcases Gielle brand products: a selection of high quality items that can always be purchased on the www.centrogamma.com portal. The site contains technical information with constantly updated prices and dedicated synchronization procedures. Registered users can also generate a personalized PDF price list with the prices reserved for them.

Technical skills

  • Problem solving consultancy
  • Web development in Linux environment with open source technology
  • Periodic synchronization with remote server
Automatic catalog

Automatic catalog

Automatic Interactive Catalog. Immediate.

Automatic catalogs, catalogs and advertising folders.
With Categora, the customer manages the database and automatic layout to create both the Centro Gamma general catalog and the Gielle Leader company brand product catalog, as well as the periodic promotional folders "We plan your well-being".

Not only that, the customer also manages the catalogs for Centro Gamma and for Gielle, with multiple publications per year. The system is synchronized with the company ERP to keep codes, availability, prices and promotions up to date.

The data are managed by Categora in a single point: from the image to the description, up to the product marketing documents (photos, manuals, data sheets, video presentations etc.).

Technical skills

  • Problem solving consultancy
  • Web development in Linux environment with open source technology
  • Integration with external systems
  • Adobe InDesign scripting
Portal of the B2C Centro Gamma

Portal of the B2C Centro Gamma

Ecommerce B2C


The centrogamma.com online portal contains all the products distributed by the company with specific functions for Consumer users.

Allows online purchase of the entire range of products with a web promotional price and home delivery or collection at the point of sale.

Technical skills


  • Problem solving consultancy
  • Web development in Linux environment with open source technology
  • Periodic synchronization with remote server
  • Integration with PayPal and bank gateways

Newsletter management

Maxsend


The customer has an extremely advanced mailing list management system, through which he can send marketing companions, DEM, communications to customers and suppliers.

The system also allows detailed reports on the status of the campaigns and their effectiveness.

The software is fully integrated with the company portal and with the data management system implemented in Categora.

 

Everything you need
Need a solution for your business?
We're ready
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Handmade with love
Cosmobile.comSviluppo e gestione dati Iprov.comGrafica, design e comunicazione