{"id":3929,"date":"2020-06-03T00:00:00","date_gmt":"2020-06-02T22:00:00","guid":{"rendered":"https:\/\/www.cosmobile.com\/perch-la-tua-azienda-ha-bisogno-di-un-pim\/"},"modified":"2023-06-21T15:59:14","modified_gmt":"2023-06-21T13:59:14","slug":"perch-la-tua-azienda-ha-bisogno-di-un-pim","status":"publish","type":"post","link":"https:\/\/www.cosmobile.com\/en\/perch-la-tua-azienda-ha-bisogno-di-un-pim\/","title":{"rendered":"Why your business needs a PIM"},"content":{"rendered":"<h2>Why your business needs a PIM<\/h2>\n<p>Every business needs to <strong>collect, manage, synchronize and distribute product information.<\/strong><br \/>\nThe solution to do this is called <strong>PIM: Product Information Management, a software for the collection and management of all product information.<\/strong><\/p>\n<h2>PIM: Product Information Management<\/h2>\n<p id=\"tw-target-text\" class=\"tw-data-text tw-text-large XcVN5d tw-ta\" dir=\"ltr\" data-placeholder=\"Traduzione\"><span lang=\"en\">Adopting a <strong>PIM solution<\/strong> means having a <strong>centralized system that collects all the necessary product information in a single point<\/strong> allowing quick access. Furthermore,<strong> each data is automatically synchronized<\/strong> and, consequently, <strong>updated and disseminated on all distribution channels:<\/strong> catalogs, Websites, Apps, E-commerce, product data sheets etc.<\/span><\/p>\n<p id=\"tw-target-text\" class=\"tw-data-text tw-text-large XcVN5d tw-ta\" dir=\"ltr\" data-placeholder=\"Traduzione\"><span lang=\"en\"><strong>Data is an indispensable resource for every company<\/strong> and, a major problem is that of finding correct and updated product information in a short time.<br \/>\nIn fact, some information often belongs to Marketing, others to the purchasing department, others still come from ERP systems or from external suppliers.<br \/>\n<strong>If you see yourself in this situation, then your business absolutely needs a PIM solution.<\/strong><\/span><\/p>\n<h2>Why your business needs a PIM<\/h2>\n<h2>The advantages of the PIM<\/h2>\n<p id=\"tw-target-text\" class=\"tw-data-text tw-text-large XcVN5d tw-ta\" dir=\"ltr\" data-placeholder=\"Traduzione\"><span lang=\"en\">Centralized information management results in <strong>enormous savings in time, costs, stress and improves productivity.<\/strong><\/span><\/p>\n<ul>\n<li><strong>All data in one place: centralization and synchronization of all data in one platform<\/strong><\/li>\n<li><strong>Time and cost savings:<\/strong> PIM allows you to spend less time and money on data management<\/li>\n<li><strong>Productivity and quality:<\/strong> complete and up-to-date product information, therefore better performance<\/li>\n<li><strong>Organization and simplicity:<\/strong> simplified workflows, fast and independent data management from any distribution channel<\/li>\n<li><strong>Better visibility of information<\/strong> within the company<\/li>\n<li><strong>Better business collaboration<\/strong> and with external suppliers<\/li>\n<li><strong>Ability to generate an extensible and scalable data model<\/strong> for all product information<\/li>\n<li><strong>Enrich product information<\/strong><\/li>\n<li><strong>Share data securely<\/strong>, both within the company and with business partners and external suppliers<\/li>\n<\/ul>\n<h2>How does a PIM work?<\/h2>\n<p><strong>Thanks to a PIM Solution:<\/strong><\/p>\n<ol>\n<li>Collect product information from various business departments<\/li>\n<li>Centralize data in one system<\/li>\n<li>Redistribute them on chosen channels<\/li>\n<\/ol>\n<p id=\"tw-target-text\" class=\"tw-data-text tw-text-large XcVN5d tw-ta\" dir=\"ltr\" data-placeholder=\"Traduzione\"><span lang=\"en\"><strong>&#8211; Import data:<\/strong> import data from all company areas and from any digital source (ERP, Manufacturers, Company departments)<br \/>\n<\/span><span lang=\"en\"><strong>&#8211; Redistribute information on all channels<\/strong> (Mobile App, Web, E-commerce, Automatic Layout): with a single intervention you can simultaneously update all your data<\/span><\/p>\n<h2>Why your business needs a PIM<\/h2>\n<p class=\"tw-data-text tw-text-large XcVN5d tw-ta\" dir=\"ltr\" data-placeholder=\"Traduzione\"><span lang=\"en\">Product information must be organized and managed to<strong> optimize your business, commercial, communication and marketing processes.<\/strong><br \/>\nNot being able to find the right information quickly is a big limitation for the company.<br \/>\n<strong>Only products organized, updated and enriched with technical and emotional details increase your sales and convert.<\/strong><br \/>\nA PIM helps <strong>classify, enrich and translate<\/strong> product information.<br \/>\nIt is the perfect solution for <strong>managing product attributes<\/strong> (descriptions, images, audio, video, prices, etc.).<\/span><\/p>\n<h2 id=\"tw-target-text\" class=\"tw-data-text tw-text-large XcVN5d tw-ta\" dir=\"ltr\" data-placeholder=\"Traduzione\"><span lang=\"en\">Who is the PIM for?<\/span><\/h2>\n<p><span lang=\"en\"><strong>To all those who use and manage data in the company.<\/strong><br \/>\nFrom the Marketer to the Sales Force, from the E-commerce manager to the Data Governance Team<\/span><\/p>\n<h2><span lang=\"en\">Where is all your business data?<br \/>\nDiscover our PIM Category<\/span><\/h2>\n<p><span lang=\"en\">Are you able to remotely coordinate each department, manage each information and each channel?<br \/>\nOur <a href=\"https:\/\/www.categora.it\/\" target=\"_blank\" rel=\"noopener\"><strong>PIM Categora solution<\/strong><\/a> allows you to <strong>centralize, manage and enrich product information, create catalogs and distribute them to sales channels.<\/strong><\/span><\/p>\n<p>It is an indispensable tool for every company: <a href=\"https:\/\/www.categora.it\/contattaci\/\" target=\"_blank\" rel=\"noopener\">ask us for more.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Why your business needs a PIM Every business needs to collect, manage, synchronize and distribute product information. The solution&#8230;<\/p>\n","protected":false},"author":3,"featured_media":2626,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[60,930,968,62],"class_list":["post-3929","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-solutions","tag-cosmobile-en","tag-pim-software-2","tag-product-information-management-2","tag-software-house-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.cosmobile.com\/en\/wp-json\/wp\/v2\/posts\/3929","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cosmobile.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cosmobile.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cosmobile.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cosmobile.com\/en\/wp-json\/wp\/v2\/comments?post=3929"}],"version-history":[{"count":2,"href":"https:\/\/www.cosmobile.com\/en\/wp-json\/wp\/v2\/posts\/3929\/revisions"}],"predecessor-version":[{"id":5967,"href":"https:\/\/www.cosmobile.com\/en\/wp-json\/wp\/v2\/posts\/3929\/revisions\/5967"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cosmobile.com\/en\/wp-json\/wp\/v2\/media\/2626"}],"wp:attachment":[{"href":"https:\/\/www.cosmobile.com\/en\/wp-json\/wp\/v2\/media?parent=3929"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cosmobile.com\/en\/wp-json\/wp\/v2\/categories?post=3929"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cosmobile.com\/en\/wp-json\/wp\/v2\/tags?post=3929"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}